Rokbak names new dealer for Zimbabwe

Rokbak, a manufacturer of off-highway haulers for the mining, quarrying and construction sectors and member of the Volvo Group, has appointed Machinery Exchange as its new dealer in Zimbabwe

A subsidiary of Industrial Exchange Group (IEG) network of companies, Machinery Exchange has been appointed by Rokbak to provide full sales and service support for its trucks in the country from its headquarters in Harare and further branches in Bulawayo and Hwange. According to Rokbak, ongoing growth in the country’s infrastructure and mining sectors means that interest is already high and the company expects the newly-available RA30 and RA40 trucks to prove popular there.

"The partnership with Rokbak will help us meet the growing demands of our customers in the mining and construction industry, and further solidify our position as a leading earthmoving equipment supplier in the region," remarked Irene Khumalo, IEG head of marketing and PR.

Zimbabwe’s ripe market

"Mining and infrastructure are the backbone of Zimbabwe," explained Chetan Samji, IEG commercial manager. "The country’s industries are growing domestically and we’re also seeing increased investment from overseas, especially from economic superpowers such as China and India. It means we see positive opportunities for Rokbak trucks in the near term."

As part of the partnership with Rokbak, Machinery Exchange will provide comprehensive aftersales support, ensuring that customers receive the best possible service and maintenance. This support will be vital in maintaining the high performance and longevity of Rokbak haulers in Zimbabwe's demanding operational environments.

"We’ve been keen to develop our presence in Zimbabwe and foster relationships with customers through an established dealer," commented Paul Culliford, Rokbak regional sales manager EMEA. "Partnering with Machinery Exchange makes perfect sense. It’s a company that shares our commitment to quality and customer satisfaction, and benefits from the support of IEG's extensive expertise and service network."

The expansion of operations to Zimbabwe closely follows Rokbak bolsering its presence in Wet Africa through a partnership with Heavy Machinery Dealership. Click here for more information.