First Hyde hotel on African soil

A wide shot of the Hyde Johannesburg hotel in South Africa against a sunset.

Hyde Johannesburg marks a major milestone for Ennismore as the brand’s first hotel in Africa. (Image source: Ennismore)

Ennismore, a lifestyle and leisure hospitality company, and Kasada, a leading independent real estate private equity platform, have announced the signing of Hyde Johannesburg

Located in the heart of Rosebank, Hyde Johannesburg represents Ennismore’s first hotel in Johannesburg, the first Hydr hotel in Africa and Kasada’s first investment in the city. It will boast 131 rooms (including 31 suites), a gym and will undergo a renovation to create a bohemian feel that reflects the Hyde brand.

“Hyde Hotels have a sense of mystery and freedom, with that feeling that anything can happen, and we are incredibly excited to bring this unique lifestyle hospitality experience to Johannesburg,” remarked Louis Abi Abboud, chief development officer and deputy head of IMEAT at Ennismore. “We are proud to be once again partnering with Kasada to bring an Ennismore brand to Africa for the first time and to open in a new global destination, further expanding the reach of our network.”

Currently, Hyde Hotels operates in Miami, Dubai, Ibiza and Bodrum and has a growing pipeline with upcoming openings in London, Perth and Queenstown. This investment further strengthens Kasada’s position in South Africa, where it has already made three investments in Cape Town. Kasada’s portfolio now consists of 20 hotels in operation or under construction across seven African countries.

Olivier Granet and David Damiba, managing partners and co-CEOs of Kasada, commented, “We’re thrilled about bringing Kasada’s expertise as the leading hospitality investor and owner on the continent to one of the best lifestyle hotels in Africa. As a committed and responsible investor in South Africa, we see this investment as a key opportunity to further our dedication to supporting economic and socio-economic growth through the tourism and hospitality sectors.

“We look forward to working closely with Ennismore to make Hyde Johannesburg the best lifestyle hotel destination not only for Johannesburg but also for the African continent.”