TOMRA unveils ‘world without waste’ mission to mark 50th anniversary

TOMRA founders Petter and Tore Planke standing in front of bottle collection machineTOMRA, a global provider of advanced collection and sorting systems, has marked its 50th anniversary by declaring a mission to transform how it obtains, uses and reuses the planet’s resources to enable a world without waste

Each of the group’s four divisions (collection, food, recycling and mining) have taken the pledge. 

Tove Andersen, TOMRA’s president and chief executive officer, explained, “We live in a world that needs big transformation. We urgently need to improve sustainability, develop the circular economy, and make more efficient use of resources - challenges which TOMRA’s solutions can help address.

“Fifty years after its humble beginnings, TOMRA can be proud of the fact that it is a highly respected global market leader. This is living proof of our ability to adapt, innovate, and provide the solutions our customers really need. This is also a time to look forward because we are now opening the chapter in TOMRA’s story where we step up our role leading the resource revolution.”

TOMRA’s pioneering and transformative approach has led to continued development over the years since its foundation in 1972, from designing and manufacturing RVMs to providing advanced sorting systems for the food, recycling, and mining industries.

These technology-led, customer-tailored solutions optimise resource recovery and minimise waste – benefits which are in ever-greater demand as sustainability gains importance with businesses, governments and consumers.

Tove added, “Transformation is at the heart of everything TOMRA does. TOMRA transforms ideas and technology to create intelligent and pioneering tools. We transform companies into more profitable, sustainable businesses and transform how the world’s resources are obtained, used, and reused, which also helps transform people’s everyday lives.”

Albert du Preez, senior vice-president and head of TOMRA Mining, remarked, “We are grateful that our customers have embraced sensor-based sorting, contributing to better business and a better environment, thereby enabling our long-term success. Looking to the future, TOMRA Mining will continue to lead the resource revolution by enabling sustainable mineral beneficiation for a circular economy. Sensor-based sorting can reduce the environmental impact of mining and ensure that a circular economy approach has a mineral supply that minimises the negative impact on the environment.”

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