Volvo Penta strengthens dealer network strategy

In response to evolving customer needs and the growing complexity of industrial equipment, Volvo Penta has refined its dealer network, prioritising highly specialised and stronger partners

“Our customers don’t just need an engine supplier – they need a long-term service partner who understands the challenges of their industry,” commented Björn Säljö, Volvo Penta Industrial head of global service market. “By refining our dealer network, we’re ensuring that every partner has the technical expertise, financial strength, and investment capacity to provide world-class service and adapt to the future of power solutions.”

This strategy enhances specialisation within Volvo Penta’s dealer network, aligning expertise across OEMs and retail channels. The goal is to ensure seamless support across the service ecosystem, covering traditional diesel power, electrification, and data-driven solutions.

From products to full-service solutions

Volvo Penta is shifting toward a service-centric model. At bauma 2025, the company will showcase how service contracts are now integral to engine sales, featuring:

• Performance-based service agreements that enhance uptime and reduce operating costs.

• Subscription models enabling predictive maintenance and remote monitoring.

• Bundled solutions that create a holistic service ecosystem to maximise efficiency.

“Our customers increasingly prioritise operational efficiency and long-term value over one-time purchases,” remarked Volvo Penta Industrial service market manager for central Europe, Judith Karl. “Our service-and-performance first approach aims to integrate predictive analytics, connectivity, to enhance uptime, optimise costs, and ensure that businesses stay competitive.”

With deep expertise in ports, mining, and material handling, Volvo Penta applies its industrial experience to construction equipment, delivering high-reliability service standards to demanding sectors.

Future-ready services with connectivity

Volvo Penta’s service transformation is powered by connectivity, leveraging IoT, digital twins, and real-time fleet analytics. These technologies enable real-time engine monitoring, reducing downtime and optimising maintenance costs. By embedding data-driven insights into service contracts, Volvo Penta enhances operational value while supporting modular contracts for electrified equipment, off-highway productivity, and emission-reducing engine services.

Under its ‘Made to Move You’ philosophy, Volvo Penta is shaping the future of industrial services with dynamic partnerships that enhance efficiency, reliability, and long-term success.

The company invites customers, partners, and attendees at bauma 2025 to explore how its strengthened dealer network, connectivity, and next-generation service models are redefining the industry.